The H.Samuel Diamond Buyer's Guide - The 4 C's

The 4Cs

Finding the right diamond for you

When you buy a diamond, the 4Cs - colour, clarity, carat and cut - are the four most important things to think about. It is the way that the 4c's relate that gives value and beauty to your diamond.

Understanding the 4Cs

When buying your diamond jewellery it is important to understand all of the 4Cs so that you can decide which to prioritise when selecting your diamond. Buying a diamond is all about personal taste. You might decide to buy a diamond with a lower grade colour and less clarity in favour of a stone with a larger carat weight and a really good cut. Alternatively, you might focus entirely on the carat weight of the diamond, it is entirely a matter of taste.

Understanding the 4Cs will help you find the diamond ring that's just right for you.