H.Samuel - Diamond jewellery online works with Breast cancer awareness

14 September 2008 The UK's favourite High Street Jeweller, H.Samuel is launching a campaign during Breast Cancer Awareness Month to raise funds for the Breakthrough Research Centre. 10% donations will be made from each sale of a selection of hand picked gifts with an element of pink including watches, collectibles and diamond jewellery.

In addition, all proceeds from H.Samuel in-store collection boxes and charity pins will go to the Breakthrough Research centre to be used to research cures and treatments for breast cancer.

Breast Cancer Awareness

Breast cancer is the number one health concern for women in the UK; over 1000 women die of breast cancer in the UK every month and 1 in 9 women will be diagnosed with breast cancer at some point in their lifetime. Every year Breast Cancer Awareness Week promotes awareness and raises funds for research and care by working closely with leading retailers and through targeted marketing campaigns.

Breakthrough Research Centre

The Breakthrough Research Centre is the first dedicated breast cancer research centre in the world. The centre now houses around 120 world renowned scientists, researching every stage of breast cancer and developing new treatments for the disease.

Real people, Real Stories

Jeff Jones, H Samuel Brand Manager says: 'H Samuel diamond jewellery is about real people and their stories, just as Breakthrough is, so it is a natural charity for the brand to support. By people wearing eye-catching items, awareness is quickly raised through word of mouth and by people coveting pretty designs which have the added benefit of being associated with such a worthy cause.'

The Pink Range At H.Samuel

The Pink Range at H.Samuel is a diverse collection, including Swarovski With You Kris Bear, diamond jewellery, Casio Pink Digital Watch, Citizen Stone-Set Bracelet Watch and a 9ct White Gold Cubic Zirconia Ring. Whether it is an Oasis pink dial, stone set watch or 9ct white gold pink glitter heart pendant that you are looking for, 10% of the cost of these delightful and varied pink gifts will go towards a truly worthy cause.
Breast cancer awareness campaign products available now at: http://www.hsamuel.co.uk